How to drive patient acquisition with precision marketing

The No Normal Show by BPD
15/04/2024 30 min Episodio 201
How to drive patient acquisition with precision marketing

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Episode Synopsis

Patient acquisition is HOT on the minds of healthcare marketers. As the race for first-party data, AI, and personalization heats up, service line marketing ROI has never been more critical. Join Anne DiNapoli Block, Managing Director, Data Solutions & Analytics at BPD; and Ben Fuqua, Senior Vice President of Data & Analytics at Revive as we discuss the challenges, roadblocks, and future of precision marketing.

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