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Listen "🎚 How to build a creative process based on meme-mapping , with Michael Taylor (Co-Founder at Vexpower)🧫"
Episode Synopsis
Our guest today is Michael Taylor.Mike is the Co-Founder at Vexpower, a platform with simulator based courses for marketers that want to get more technical.Previously, he also worked as the Co-Founder at Ladder.In today’s episode, we discuss meme-mapping. We talk about how advertisers benefit from existing frameworks and insights when planning creatives rather than looking to be more creative or inspired.Check out the show notes here: https://mobileuseracquisitionshow.com/episode/meme-mapping-michael-taylor/KEY HIGHLIGHTS:💡 What is meme-mapping?💎 How is meme-mapping advantageous for advertisers.📚 Borrowing memes from different verticals.🧮 How many tests to run and how often? ⚖️ Pre-ATT and post-ATT - what changed?✅ Managing approvals at scale.Get more mobile user acquisition goodies here:http://RocketShipHQ.comhttp://RocketShipHQ.com/blog
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