In this episode I discuss the most common way doctors attempt to network and why it doesn't usually work. I then share 4 simple strategies to use to make networking more effective, includinghow marketing in micropractice is different from marketing in traditional private practice or employed practicewhy bringing cookies is not enough and what to offer insteadtips for building authentic connections that will help create your referral baseexamples of what has worked well for me in growing my micropractice from 0 to 150 in 2 yearsIf you're enjoying this pod, I would love to connect! Real human feedback is so deeply appreciated. Here are a few ways to reach me:Connect with me on IG @soniasinghMDEmail me at [email protected] more at www.micropracticemama.com Register here for my next webinar, Making the Leap: Is Micropractice Right for You?, on Wednesday, September 10th, 2025 @ 8pm CST via Zoom: https://micropracticemama.thinkific.com/products/live_events/micropractice-mindset-webinar Sign up here for the Micropractice Memo to get weekly tips, updates and resources on all things micropractice and motherhood in medicine: https://micropracticememo.myflodesk.com/s51y9r3knn

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