​​Nick Cogger is the CEO and co-founder of Better Beer, one of Australia’s fastest-growing beer brands. With a background spanning venues, alcohol, and drinks innovation, Nick’s journey has been anything but overnight. In this episode, Nick breaks down how a chance Instagram scroll led him to The Inspired Unemployed, why influencer marketing only works when ambition matches audience, and how a “reverse pitch” sparked the idea of Better Beer. He shares why he focused on creating a product everyone in Australia can enjoy, and how timing, discipline, and strategy are what it takes to take on the big brewers. Follow Better Beer here: https://www.instagram.com/betterbeer You can subscribe to the Mentored newsletter here: https://mentored.com.au/newsletter-sign-up Join the Facebook Group. Follow Mark Bouris on Instagram, LinkedIn & YouTube Claim $500 Bitcoin with OKX SMSF. SMSF trustees: Successfully sign-up your SMSF and getverified for an OKX SMSF trading account. Deposit $5 and receive $500 worth of Bitcoin. Eligibilityrequirements and T&Cs apply. Book a 1-1 call with the OKX SMSF team today for guidance. Offer ends 31 March 2026.See omnystudio.com/listener for privacy information.

Ver todos los episodios