Benjamin Viehauser and Yanick Steinbeck, founders of bilateralstimulation.io, discuss their journey of creating a product to help therapists do EMDR therapy online. They share how they started as a side project during the COVID-19 pandemic and quickly grew to serve thousands of therapists. They talk about the importance of learning quickly, being optimistic, and focusing on solving real problems. They also highlight the impact their product has on therapists and their clients, and the importance of building a business in an industry you enjoy.   About Yanick Steinbeck: Yanick originally built bilateralstimulation.io to enable his former therapist to provide EMDR online at the beginning of COVID. The software went viral in the EMDR therapy community and today is the biggest online EMDR platform in the world, used by over 15,000 therapists to provide tens of thousands of EMDR therapy sessions every week! Prior to bilateralstimulation.io Yanick had a long-running career in technology startups, most recently as Business Development Manager US at Medbelle and Senior Software Engineer at Choco. He is also mentoring early-stage startups at the Founder Institute.   About Benjamin Viehauser: Benjamin is originally from Austria and spent the last six years in Berlin to build different technology companies. In his last job, before starting bilateralstimulation.io, he helped build a job platform called Joblift that is active in Germany, France, the Netherlands, UK and the USA. Benjamin first met Yanick 8 years ago during their exchange semester at USC in Los Angeles. After Yanick told Benjamin about EMDR and the prototype that he built for his former therapist, he didn’t think twice about joining Yanick and shortly after he was already working on the first remote tactile buzzer prototypes.   Learn more about bilateralstimulation.io: Online BLS Tool: https://www.bilateralstimulation.io/ Remote Tactile Buzzers: https://www.bilateralstimulation.io/tactile Company History: https://www.bilateralstimulation.io/about      Episode Timestamps: (02:30) Explanation of what EMDR therapy is (03:30) The organic growth of bilateralstimulation.io during the COVID-19 pandemic (11:50) Learning quickly and wearing multiple hats as an entrepreneur (13:45) Building the company without investors and facing challenges (16:40) Choosing a co-founder based on trust and respect (20:35) The need for perseverance and belief in the product (24:35) Selecting an industry where you like spending time with clients (26:30) Advice on being a mental health entrepreneur and finding ideas (27:30) Overcoming fear and taking the leap into entrepreneurship   Connect with Rachel: Facebook Group: The Mental Health Entrepreneur Podcast Group Website: traumaspecialiststraining.com Instagram: instagram.com/trauma_specialist LinkedIn: linkedin.com/in/rachel-harrison-81a4796

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