Gerald Ratner is a British businessman and motivational speaker. He was formerly a chief executive officer of the major British jewellery company Ratners Group. He achieved notoriety after making a speech in which he jokingly denigrated two of the company's products. He currently speaks around the world at corporate and promotional events.
Gerald joins Matt to talk about his fascinating business story, the most important business lessons he's accrued through his journey, how he went from the heights of success to rock bottom, the part the media played in his downfall, and how he has channelled resilience and called upon his own strengths and business skills to put himself back on top.
KEY TAKEAWAYS
No matter if your business is a market stall, or a multi-million pound global concern, the fundamental operations remain the same. It's about letting the world know you exist and why they are far better to come to you.
There is no substitute for real world experience. Theoretical education can only take you so far. You need to get out there and do it for yourself.
When people turn their backs on us at low points in our success story, it says more about them than it does about you. Some only want to know you when you're at the top, but the real people will stick when you hit the lows, too.
You can have all the money in the world, but if you don't take care of your health, then you're working for nothing. You only get one life - make it a long and healthy one.
BEST MOMENTS
'It's about making the right decisions, the smart decisions. It's not about using up shoe leather'
'You have to learn your trade'
'In retail, if you change things, you get quick results'
'Health and wealth are very much connected'
ABOUT THE HOST 
Matt Fiddes is on a personal journey to bring his high-energy and down to earth style of leadership to businesses of all sizes to teach them how to scale and grow their businesses.With a globally renowned brand with a estimated brand worth at over £200 Million and a private Multi-million property portfolio which he started building at 18 yrs old. Matt is named as one of the fifty most successful entrepreneurs in the UK.
Matt believes that business success is achieved through the same level of personal discipline that forms the cornerstone of his martial arts and dance schools, and allowed him to achieve personal financial freedom by becoming a multi millionaire at the age of just 22.Delivering leadership training with a unique high-impact, high-energy and down-to-earth approach. This podcast draws on Matt's own insane experiences from his high profile, global mega-star celebrity friends and mentors.
Matt's undeniable enthusiasm comes from an inextinguishable belief that, through hard work, discipline and self belief all of us have the deep-rooted ability to achieve financial freedom.
CONTACT METHOD
Clubhouse @mattfiddesYouTube “The Matt Fiddes showTwitter @mattfiddesuk Instagram @officialmattfiddes Facebook @officialmattfiddes

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