In this episode of The Localist, Carrie Rollwagen talks with Jim Watkins about establishing his business, Sons Donuts, the thoughtful design and operational decisions that set it apart and how it maintains a dedicated customer base despite competition. Jim also shares insights on his previous venture, Steel City Pops, and the lessons learned from rapid business growth and eventual challenges, emphasizing the importance of quality, customer connection and sustainable business practices.   Mentioned in this episode: Sons Donuts + Pops Website: https://www.sonsdonuts.com/ Sons Donuts + Pops Instagram: https://www.instagram.com/sonsdonutsandpops/ Dreamcakes Bakery: https://www.facebook.com/dreamcakesbham/ Church of Brook Hills: https://www.brookhills.org/ Southern Progress: https://en.wikipedia.org/wiki/Southern_Progress_Corporation Steel City Pops: https://www.instagram.com/steelcitypops Big Spoon Creamery: https://www.bigspooncreamery.com/ Ladybird Taco on The Localist: https://carrierollwagen.com/podcast-episodes/the-magic-behind-ladybird-taco/ Rougaroux: https://www.rougarouxbhm.com/ John Evans: https://www.villagelivingonline.com/business/the-wait-is-over927/ Lane Parke: www.laneparke.com Church Street Coffee & Books: https://www.instagram.com/punchlovecoffee Punch Love Coffee: https://www.instagram.com/punchlovecoffee Infomedia: https://infomedia.com

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