3X higher customer spend with next-gen loyalty programs with Matt Smolin

24/07/2024 20 min Episodio 49
3X higher customer spend with next-gen loyalty programs with Matt Smolin

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Episode Synopsis

Are you tired of lackluster loyalty programs that fail to boost customer spending? In this episode of the Local Marketing Lab, Matt Smolin, co-founder and CEO of Hang, reveals how next-gen loyalty programs are revolutionizing customer engagement. With a background in finance and a passion for problem-solving, Matt shares groundbreaking insights on creating loyalty experiences that drive real results, including the potential for 3X higher customer spend.Here are some topics discussed in the episode around next-gen loyalty programs:The limitations of traditional, points-based loyalty programsHow to create engaging, gamified loyalty experiencesThe importance of personalizationStrategies for connecting loyalty across multiple channelsUsing machine learning to optimize rewards and offersResourcesConnect with Matt Smolin on LinkedIn.Learn more about Hang, a brand loyalty and membership platform.Other shout-outsBoba Guys, Roam Burgers, and Ulta Beauty for their successful loyalty programs.

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