This episode features Shireen Hilal, CEO of Maior Consultants, a consulting firm for law and other service firms. Shireen shares insights from her experience as a former litigator and executive, and explains how she helps law firms break through plateaus, streamline operations, and increase revenue. She emphasizes a hands-on, iterative approach to consulting, the importance of understanding client needs, and how to build a strong firm culture. Hilal also provides valuable advice on business strategy, marketing, and talent management for law firms of all sizes.

Show Notes(0:03) Shireen's Background: Transitioning from big law to boutique consulting with Major.(2:58) Identifying the Pivot Point: The realization that launched her business.(6:34) Why Fast-Paced Problem Solving Inspires Shireen: Building and fixing over maintaining.(12:18) Tailored Strategies for Diverse Firm Sizes: From 4-person to 250-person law firms.(16:40) Immersive Client Engagement: Getting buy-in by knowing the people and the process.(25:02) Rooting Out Pain Points: Why accounts receivable issues often reflect deeper service challenges.(33:06) Building Realistic and Collaborative Business Plans: Setting achievable goals and securing buy-in.(39:19) Exploring New Practice Areas: How client needs drive strategic decisions.(48:03) Personal Branding in Law: The shift from corporate to individual trust in legal services.(56:26) Leveraging Cross-Industry Networks: Success stories from creative collaborations.


Email Shireen: [email protected]

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Music: lofi type beat "flower market" by snoozy beats.
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