Episode 015: Stephen Greer on Web Design and Development

18/04/2017 42 min Episodio 25

Listen "Episode 015: Stephen Greer on Web Design and Development"

Episode Synopsis

In this episode, Caleb and Todd talk with Stephen Greer about the importance of websites in business, churches, and organizations.
Guest Links
stephengreer.me
Stephen on Twitter
Key Takeaways
1.Organizations need websites, not just social media presence.
The reason is that you're in control of your website. You're not in control of the social media platform. Websites are either your front door or your landing spot.
2.Figure out what your customer's pain points are.
The best way to discover what your customer needs is by understanding their pain points. Be careful to listen for what your customer actually needs and not what is a nice idea.
3.Define who your target audience is.
If your goal is to reach everybody then you will reach nobody. Listen to your target audience to see if you are reaching them. Learn to focus on what your audience needs to hear, not what you want to say.
Quotes
"To figure out what your customers need look at their pain points." - @stphngrr @learnspodcast Click to Tweet
"If your goal is to reach everybody you will reach nobody." - @stphngrr @learnerspodcast Click to Tweet
"Figure out what are actual needs vs. nice ideas." - @stphngrr @learnerspodcast Click to Tweet
"Focus on what your audience needs to hear, not what you want to say." - @stphngrrr @learnerspodcast Click to Tweet
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