Listen "The Layover Live Episode 70 | Doubling Down on Digital Basics"
Episode Synopsis
This week on The Layover Live we double down on digital basics! Grant and Jason discuss an article from AdAge about why marketers should focus on digital marketing basics rather than the newest platform or tool. They also talk about what small changes marketers can do to make marketing is more effective.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.