Listen "Overcoming Cold Feet When Developing B2B Video Content"
Episode Synopsis
The stats around video consumption grow exponentially each year. To what extent should manufacturing marketers care about that? Everyone seems to agree that producing video content should happen and is easier than ever, but taking the plunge feels overwhelming to the point where it doesn’t get done. On this week’s episode of The Kula Ring, Jeff Long, Owner of True Focus Media, shares his approach to developing and distributing industrial marketing video content.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.