“Always” — Irving Berlin (101)Standards Rating 5 Difficulty Rating 4 “Always” stands as Irving Berlin’s most intimate composition, a love song written not for the public but for one woman—his wife, Ellin Mackay. While Berlin built a career on anthems, showstoppers, and holiday standards, this song reveals his quiet emotional core. There is no theatrical flourish here, no novelty or comedy—only devotion stated with rare simplicity. The lyric unfolds like a spoken promise rather than a performance, with its legendary closing line, “Not for just an hour… but always,” reducing love to a single, unforgettable assurance.Berlin’s life gives the song added weight. A Jewish immigrant who rose from poverty on New York’s Lower East Side to become the defining American songwriter, he understood instability and loss. By assigning all royalties from “Always” to Ellin, he did something radical: he turned romance into contract, melody into lifelong security. The result is not merely a standard, but a private vow made public—one of the purest love songs ever written.

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