Scaling Success: The Entrepreneurial Journey and Health Wisdom of HotWorx Founder Steve SmithIn this episode of The Jason Wright Show, Jason interviews Steve Smith, the founder and CEO of HotWorx. They discuss Steve's inspirational journey from opening his first fitness business in 1996 to scaling HotWorx to over 800 franchise locations. Steve shares insights into his innovative combination of infrared sauna and yoga, offering the benefits of time-efficient workouts. The discussion covers Steve's athletic background, his strategic pivots in business, the importance of targeted customer culture, and the health benefits of infrared sauna and fitness. The episode also delves into Steve's personal fitness regimen and his adventurous pursuits like mountain climbing.00:00 Introduction and Guest Overview00:35 Steve Smith's Entrepreneurial Journey01:14 The Concept of Hot Works01:32 Steve Smith's Background and Achievements03:05 Interview Begins: Steve Smith's Insights04:28 The Birth of Hot Works17:58 Challenges and Successes in Business24:52 Health Benefits of Infrared Sauna32:33 Discussing the Comfort Crisis33:41 The Challenge of Yoga35:11 Franchising Insights for Entrepreneurs38:22 Building the Right Customer Culture44:13 Steve's Fitness and Nutrition Routine48:29 Mountain Climbing Adventures59:14 Concluding Thoughts and Future Plans

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