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Listen "Analytics Strategy | Essential Guide To Data Driven Marketing 📈"
Episode Synopsis
Full Blog Post:
https://jamesbachini.com/analytics-strategy/
Why analytics is important
Collecting data, analysis, insights, tests, improvement
Setup With Google Tools
Google Tag Manager
Google Analytics
remarketing demographic goals
Google Optimize
Google Data Studio
Alternatives - Matomo (Piwik)
Why collect data in house
CRO
Retargeting & audiences
Qualitative Data
Bringing it all together
https://jamesbachini.com/analytics-strategy/
Why analytics is important
Collecting data, analysis, insights, tests, improvement
Setup With Google Tools
Google Tag Manager
Google Analytics
remarketing demographic goals
Google Optimize
Google Data Studio
Alternatives - Matomo (Piwik)
Why collect data in house
CRO
Retargeting & audiences
Qualitative Data
Bringing it all together
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