ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "178. Three Key Frameworks for Innovation in Design with Bob Moesta | Digital Transformation"
Episode Synopsis
How do you take your disruptive ideas and quickly turn them into products consumers want? Bob Moesta is a one-man innovation engine. He’s the principal architect of the jobs-to-be-done theory along with Harvard Business School professor Clayton Christensen. He’s Founder, President, and CEO of the Rewired Group, a consulting firm dedicated to helping companies innovate better, cheaper, and faster. They’ve done so for over 3,500 products and services across countless industries. We speak about the challenges he faces in helping companies rethink how they do business, and his new book, Demand-Side Sales. Resources: LinkedIn: linkedin.com/in/bobmoesta Read: Demand-Side Sales Learn more and get the full show notes at: 3PillarGlobal.com
More episodes of the podcast The Innovation Engine Podcast
208. Go To Market First Product Management
05/12/2023
In God we trust