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Listen "The Reluctant Leader of The Re-Action Collective"
Episode Synopsis
Today I am joined by Gavin Fernie-Jones - a remarkable individual whose life story is a testament to embracing change, resilience, and the power of community. Discovering his love of the outdoors in Peak District in the UK, he moved to the French Alps to manage chalets, before his entrepreneurial spirit led him to open a ski boot fitting business, But as he witnessed the creeping realities of climate change he began to take action through his One Tree At A Time initiative. This led to further initiatives like Citizen Friday and his growing Re-Action Collective.As a self described reluctant leader Gavin is a proactive change-maker. Through initiatives like Citizens Fridays and the engaging community space that champions sustainability, Gavin and his team are not just talking about change – they are living it. This is a conversation about transformation, and is proof that we can all take action, make choices, have impact and contribute to a more sustainable future. I hope you are inspired. Timestamps00:00 Introduction 02:21 Who is Gavin Fernie-Jones? 03:30 Gavin's Childhood and Influence of Parents03:50 Gavin's Life-Changing Move to the Peak District08:34 Gavin's Career Path in the Outdoors12:48 Gavin's Entrepreneurial Journey in Ski Boot Fitting18:53 Gavin's Awakening to Climate Change22:04 Gavin's Efforts Towards Sustainability28:33 Gavin's Repair Day Initiative29:32 The Birth of a Repair Day30:15 The Impact of Unused Clothing30:55 Setting Up One Tree at a Time31:42 The Power of Reusing Ski Instructor Uniforms35:08 The Unexpected Success of Rental Ski Gear37:27 Building a Vibrant Local Community38:52 The Challenges of Dealing with Clothing Waste42:03 The Potential of Repurposing Unusable Fabric53:58 The Creation of the Reaction Collective58:21 The Future of Sustainable Fashion01:03:03 The Value of Membership and Community01:03:19 The Power of Free Participation01:03:50 The Impact of Fees and Hierarchies01:04:20 Exploring Anarchism and Distributed Power01:04:38 The Role of Money and Obligation01:05:10 Creating Something Different and New01:05:21 The Future of Funding and the Collective01:06:01 The Power of Serendipitous Connections01:06:36 The Impact of Positive Action and Community01:07:19 The Need for Funding and the Role of the Citizen01:08:17 The Power of Distributed Organizations01:09:01 The Citizen Story and the Role of Brands01:11:50 The Role of the Citizen in the Reaction Collective01:15:28 The Power of Disruptive Community01:18:43 The Role of Brands in the Collective01:26:43 The Emergence of a New Business Structure01:32:36 The Power of Nature and Community01:35:56 The Role of Film in Community Building01:37:59 The Need for a Platform for Citizen Stories Social Links Linkedin GavinInstagram Links in ShowRe-Action Collective One Tree At A TimeCitizens Book99p Films Hosted on Acast. See acast.com/privacy for more information.
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