Until the age of 38 Edward Molkenboer impacted people's lives through the ads he created. Having launched his ad agency at the age of 18, and after 20 years of success Edward was hit by an existential realization that set him on a new path of impact; social not commercial. In this episode Edward recounts that awakening moment and discusses the work he is doing now to leave the world a better place than he found it. ‘Something to which I think we all aspire. Edward Molkenboer recounts his decision to leave his successful career in advertising to embark on a new path focusing on social impact. Edward speaks about his helping initiative of living on the streets for a week in the Netherlands; giving insight into the humanity and kindness he experienced, and the lessons learned. He also expands on his new social venture, the Social Impact Tour, a creative endeavor that shares emotional stories of those in need, leveraging the power of narrative to inspire people to help, and encouraging brands to support. Edward also underscores the importance of embracing change, stepping out of comfort zones, and the significance of spending quality time with loved ones.Thanks to Caroline Arditti for the connection.Time codes00:01 Introduction 01:48 Who Edward is as a human?03:05 What or who made him?04:41 A Look Back at Childhood and Early Life11:51 The Impact of Losing a Parent and Reevaluating Life20:43 The Birth of the Social Impact Tour22:15 A Bold Experiment: Living Homeless29:29 The Power of Asking for Help30:14 The Impact of Sharing Personal Stories31:20 The Social Impact Tour: A Creative Approach to Raising Awareness33:40 The Role of Businesses in Social Impact36:12 The Power of Sharing Stories on a Larger Scale38:26 The Role of Storytelling in Social Impact39:36 The Reaction to the Social Impact Tour40:47 The Future of the Social Impact Tour44:44 The Power of Spending Time with Loved Ones48:39 The Role of Action in Overcoming Doubts and Fears52:15 The Importance of Taking Action and Stepping Out of Your Comfort Zone52:33 The Power of Serendipity and Action53:44 The Impact of the Social Impact Tour on Children59:32 The Impact of Living with Dementia: A Potential Future GuestSocial Links Edward’s Linkedin Links In the Show Edward’s TED TalkThe Power of Now The AlchemistCaroline Arditti Don Smith Teun Toebes Human Forever Hosted on Acast. See acast.com/privacy for more information.

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