Guest OverviewRodney Durso is founder of Artbridge, a New York a non-profit that empowers emerging artists to transform New York’s ubiquitous construction scaffolding into large scale art exhibits In part one of this two-parter, we cover growing up in Long Island to a creative and artistic mother and a father who came from the wrong side of the tracks, feeling materially abundant while living in a landscape of emotional scarcity.  We cover growing up as an Italian in a predominantly Jewish Long Island culture, his educational experiences, and his early entrepreneurial ventures. We discuss his musical influences and ambitions, transitioning his focus to advertising, film production before being drawn to design and learning from design icon Milton Glaser. Forming his design agency in NYC in 1999 with a holistic 360 approach before integration was a common term. In part two we focus on Rodney’s second life, as an artist and social entrepreneur forming Artbridge in 2009 to give emerging artists unprecedented exposure by exhibiting their work on construction scaffolding and fencing across the city. Rodney discusses his mission and the impact this innovative initiative has had on the lives of underrepresented artists and how serendipity led to its scaling internationally. We also discuss art as therapy, procrastination, curiosity and his process of creation. And much much more. I hope you enjoy the candor, generosity of spirit, and artistic social enterprise of Rodney Durso. What we discuss:His artistic mothers influence His father coming from the wrong side of the track Rodneys Landscaper father The influence of his older brother His love of music and being in rock band in his teens And his escape into music and art His ambition to be a rock star1/4th between an A and CInterest in abstraction The dark side of his upbringing and the emotional scarcity Having an antenna and the power of listening School life and mentor Growing up as a Italian in a Jewish Long Island culture Captain Quick food delivery and his early entrepreneurial venture His evolution through advertising and film production into design Having Chronic Fatigue syndrome and his Chinese Tea venturePlanet Organic Tea company and the lessons in business Setting up strom house Partners Design Agency Burning out from the agency experienceMigrating to art as therapySeeking abstraction and dissonance in his work to create visceral work, working fast and messy Dealing with procrastination Artbridge and getting work into a gallery Curating 26 artists and wrapping a building Working with Google and FacebookTaking the program to Italy post the Earthquake- Offsite Art Scaling the program How the program finds artists Serendipity and the Highline open studioRisk taking Monetizing Self Esteem - Facebook’s legacy Amy Brown Links to SocialWebsiteFacebook TwitterRodney’s Instagram Links in showArtbridgeCB radiosAdLab Emerson Lake and Palmer Yes Stormhouse Partners Three tarts in ChelseaUniversity of Rhode IslandMononucleosis Michael Hanchett Hanson Whitney Biennial Offsite Art  Hosted on Acast. See acast.com/privacy for more information.

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