Listen "Episode 5 - Interview w/ Legal Marketing and Management Expert Michael Chasin, JD/MBA,"
Episode Synopsis
Host John Khosravi's Interview and Discussion with Los Angeles Tech Entrepreneur and law firm management and marketing expert Michael Chasin, Founder Lexicata.com and LawKick.com. To learn more about the Immigration Lawyers Podcast, please visit www.ImmigrationsLawyersPodcast.com Show Notes: 00.00 Overview of the Podcast 01.03 Introduction 01:20 Background of Michael Chasin 02:33 Decision not to practice law and switch to business 03:30 "Not having a boss" 03:50 Starting legal marketing site "Law Kick" 06:32 Online marketing techniques for lawyers 07:20 Content strategies 08:25 Social Media 09:00 Sites you can sign up for for more online presence 09:35 Creating online presence by starting webs around the internet (Google Crawling) 11:55 Getting Reviews 12:20 Yelp 15:45 Modern Customer Service expectations from Law Firms 18:58 What should be in your profile? Photos, educational background, reviews and find things to relate with the client 22:00 Office management / info and client management 22:50 Background on Lexicata 22:22 Benefits of Intake forms 28:50 Final words of advice 31:20 Ways to contact Michael
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.