Transform your personal qualities for success in small business with Charles McCarrick. How can you transform your personal qualities to help you achieve success? Charles shares insights and stories from his new book, "Lessons My Brothers Taught Me". Charles D. McCarrick is an entrepreneur, inventor, and lead visionary and founder of Micro-Ant. With more than 10 patents to his name, he pioneers and supplies unique equipment to the communications industry. Charles believes the four principles essential for all success may be expressed as follows: Salability + Sensibility + Sustainability + Scalability = Success. This is a process he calls the 4S Transform, and he provides an introduction on this episode. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com  

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