Scaling to 30M Visitors in Health & Fitness: SEO & Link Building Secrets from BarBend’s Founder

27/05/2025 36 min Episodio 3

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Episode Synopsis

🚀 Need high-quality link building for your health, fitness, or wellness brand?We helped BarBend in their path to 30M+ annual visitors — let’s talk about how we can do the same for you:👉 https://thelinksguy.comIn this episode of The Growth Cure, I sit down with Kenny Kline — co-founder of BarBend, the leading media brand in strength sports — which scaled from scratch to over 30 million annual visitors, before being acquired by Pillar4Media.Having worked with Kenny and the BarBend team through The Links Guy for over 3.5 years, this was an exciting opportunity to unpack the SEO and link building strategies that powered their growth.🔍 We covered:→ Why authentic brand building is your SEO moat→ How BarBend used breaking news for powerful, natural link acquisition→ Lessons in scaling a content team from 3 to 30+→ Why first-hand product testing is critical for affiliate/commercial SEO→ Kenny’s perspective on AI’s impact on content in health & wellnessIf you're in the health, fitness, or wellness industry and serious about long-term organic growth, this episode is packed with real insights and proven strategies.🔗 Learn more about working with us: https://thelinksguy.com🎧 Subscribe for more episodes on SEO, digital PR, and growth in health & wellness.#SEO #LinkBuilding #DigitalPR #AffiliateSEO #HealthMedia #BarBend #contentstrategy