Most people would’ve quit after a product fail that cost them eighty grand.Kirstee and Shane doubled down.They went from mixing batches in their garage to running a national franchise with global distributors — all while building a business that works around life, not the other way around.My big takeaways:Stubborn wins – grit beats “perfect” every time.Lifestyle > hustle – their model gives franchisees flexibility and profit.Community counts – they don’t just make money; they put it back into local causes.Cut the divide – Kirstee’s women-in-construction take is pure common sense: stop segregating, start collaborating.This isn’t just a business story. It’s a masterclass in how to keep swinging when the scoreboard’s against you.Check them out: https://goopguys.com/

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