In this episode, the art of listening is explored with Jason Simms, principal at PR agency Theirsay. Jason’s career began in journalism, in which his job was to translate technical details into relatable stories for a media audience. Jason reveals how he often listens not just to gather information but to create a narrative that resonates with different audiences. Brent and Jason delve into the concept of listening beyond problem-solving, emphasizing the value of silence and the space it creates for deeper insights and understanding. The two share an appreciation for the transformative power of listening as a practice that goes beyond words, but also on the magic of simply being present with another person. Head to the Be Generative website to explore Generative Listening workshops, coaching, and other opportunities to deepen the way you listen and live.

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