#10 The Link Between Brand & Performance Marketing, with Howard Diamond from Rise Interactive

27/07/2021 17 min

Listen "#10 The Link Between Brand & Performance Marketing, with Howard Diamond from Rise Interactive"

Episode Synopsis

Listen in on our talk with Howard Diamond, Chief Strategy Officer of Rise Interactive, where we talk about the connection between brands and performance marketing. How do you combine performance with brand awareness, and how do you make sure that the ads you’re running carry the values of your brand?

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