Curious about transforming your career and gaining financial freedom through short-term rentals? In this episode of "Be Your Brand," Erik Cabral sits down with Mike Sjogren, a former CPA who successfully transitioned into the world of short-term rentals. Mike shares his inspiring journey, from overcoming personal challenges to building a thriving business and community.Join us as Mike Sjogen reveals the secrets to creating a successful short-term rental business. Discover how he scaled from a single property to managing 82 doors across multiple states, and learn about the systems and strategies that can help you achieve similar success.00:00 Intro01:36 Transition from CPA to Short-Term Rentals04:12 Building a Short-Term Rental Business and Community09:44 Identifying and Serving the Target Audience17:27Free Resources and Marketing Approach

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