The Elastic Brand

The Elastic Brand

Por: Elizabeth Elcoate
The Elastic Brand is a podcast which explores the art of creating outstanding brands. On the show we take a deep dive into what the term "brand" actually means. We discuss brand storytelling, visual identity, best practices, processes, future proofing brands, accessibility and inclusivity, and so much more.
19 episodios disponibles

Latest episodes of the podcast The Elastic Brand

S3 Ep6 Gavin Strange on passion projects, creativity and inspiration 28/02/2020
Naomi White on creating brands for social-good businesses 20/02/2020
Hillary Weiss on branding ourselves, finding our niche, and defining our strategy 14/02/2020
Lizzie Benton on aligning brand and company culture 06/02/2020
Max Ottignon of Ragged Edge on designing the Bulb Energy Brand 31/01/2020
Chiara Aliotta on brand strategy, market focus and brand storytelling. 24/01/2020
S2 Ep6 Christopher Murphy on product storytelling, writing for designers and content marketing 31/07/2019
S2 Ep5 Ben Walker on hiring in a designer and how a brand is interpreted in digital marketing terms 01/07/2019
S2 Ep4 Kylie Timpani on brand flexibility, her branding evolution and digital brand design 23/06/2019
S2 Ep3 Sean Johnson on the roll of UX in design and asking the right questions 17/06/2019
S2 Ep2 - Katherine Cory on her processes, 'No BS' branding and working with less sexy clients 10/06/2019
S2 Ep 1 - Matt Hamm on branding, processes and creating identities that stand the test of time 03/06/2019
S1 Ep 6 - Michael Bierut on the process behind and the reaction to the redesign of the Slack logo 15/03/2019
S1 Ep 5 - Rachel Shillcock on entrepreneurship, empowering clients and brand values 27/02/2019
S1 Ep 4 - Andy Clarke on branding through content, storytelling and an editorial approach 11/02/2019
S1 Ep 3 - Laura Kalbag on ethical design, inclusivity and accessibility, and diversity 04/02/2019
S1 Ep 2 - Jon Hicks on logo design, his processes, responsive logos and digital first design 20/01/2019
Ep 1 - Mike Kus on designing for digital, processes and inspiration 13/01/2019
Welcome to the Elastic Brand Podcast! 02/01/2019
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