Listen "Financial marketing 101"
Episode Synopsis
Unpack the seismic shifts reshaping the financial sector with Louise de Ste. Croix (Head of Growth & Founding Partner, Brand Opus) and Jack McLaren (Director & Founder, PATTRNS) as they explore how neo-banks like Monzo and Revolut are shaking up the industry with bold branding and customer-first features. Dive into the challenges of marketing in a heavily regulated space: How do you build trust when no one trusts banks? Can killer branding beat the red tape? And what happens when big tech crashes the party? Hosted on Acast. See acast.com/privacy for more information.
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