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Listen "Ep 14 - Master Audience Targeting with the Power of Data Science with Allison Olson"
Episode Synopsis
Episode 14 of The Drake Insights Podcast dives into the importance of data-driven marketing strategies for senior living communities. Statistician and data science expert, Allison Olson, emphasizes that by leveraging existing data and moving beyond generalized personas, communities can hyper-target their ideal audience and improve their marketing ROI. By implementing these strategies, enhance your lead generation, increase conversion rates, and achieve your marketing goals.
More episodes of the podcast The Drake Insights Podcast
Ep 30 - How AI Will Reshape Senior Living Marketing in 2026: SEO, Speed-to-Lead & Real ROI
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Ep 29 - AI in Senior Living: Is it Making Us More Human? Live from LeadingAge 2025 Boston
13/11/2025
Ep 28 - Smarter Targeting, Stronger ROI: The Data & AI Strategy Transforming Senior Living Marketing
22/10/2025
Ep 26 - Accelerating Senior Living Sales: Bridging the Gap After the Tour with Kiera DesChamps
03/09/2025
Ep 24 - Navigating Uncertainty: Coaching Sales Teams for Today's Challenges with Morgan Lamphere
02/07/2025
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