Send us a textRevolutionizing Plant-Based Foods with Alfred's Food TechIn this episode, I speak with the team behind Alfred's Food Tech, a company innovating in the plant-based food industry. Alfred's is adapting film coating technology from the pharmaceutical industry to create high-quality, plant-based proteins that overcome traditional barriers such as taste, texture, and nutritional content. CEO Gofna Liss-Rubin discusses the company's technology platform and market strategy, while CTO Marina Kirjner Matana explains the technological processes and challenges. The team highlights the importance of consumer acceptance and details their upcoming market launch in Israel. Dive into the advancements and market implications of Alfred's unique approach to plant-based proteins.00:00 Introduction to the Dejargonizer01:31 Meet the Founders of Alfred's Food Tech03:47 The Big Picture Problem in the Food Industry09:55 Alfred's Innovative Approach to Plant-Based Proteins11:51 Understanding the Technology Behind Alfred's25:16 Market Strategy and Consumer Insights33:55 Scaling Up and Future Prospects37:11 Conclusion and Final ThoughtsSupport the showListenApple Podcasts, Spotify, or anywhere you get podcasts.ConnectLinkedInTwitterNewsletter Email: [email protected]

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