ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Episode 2: Personalization in the face of the pandemic, increasing privacy regulation and decreasing consumer trust."
Episode Synopsis
In this episode Rachel Bicking (Chief Data & Analytics Officer, cxLoyalty ) welcomes Professor Moira Clark (Founder & Director, HCCM) and Suneel Grover (Advisory Solutions Architect, SAS) to discuss personalization
Rachel, Moira and Suneel discuss:
Customer privacy, trust, and the value exchange
AI, ML and the relationship between data science and marketing
COVID-19 and its impact on personalization
Rachel, Moira and Suneel discuss:
Customer privacy, trust, and the value exchange
AI, ML and the relationship between data science and marketing
COVID-19 and its impact on personalization
In God we trust