At my old companies, I sold millions of dollars worth of binders, facilitator guides, and participant kits.I was part of the OLD WAY of doing leadership development:build out binders of content (competencies, lists, models, and steps)deliver 5-day workshopsschedule classesgenerate enrollmentmeasure attendance and completionThe old way was all about content. Content curation and content delivery.But, I became MUCH better at leadership development when I shifted my focus.I shifted my focus from the old way to the NEW WAY:devote 70% of your TIME to behavior changedevote 70% of your BUDGET to behavior changeplay the role of a Behavior Change GUIDE, not Content Curatorhelp leaders integrate knowledge and build habitsmeasure behavior changeI directed every ounce of focus toward the ultimate outcome: BEHAVIOR CHANGE.And the results streamed in.Building habits > Knowledge dumping*By the way, when I shifted my perspective, I built LEADx in response. At LEADx, we combine live virtual training and coaching with micro-learning, highly personalized nudges, and micro-exercises. It’s a system designed to change behavior.

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