Content marketing doesn't seem like a big deal until you trip down the rabbit hole of keyword research or try to tie your content to business objectives. Once you do, you'll find that employees are more likely to abandon the project and never look back. 
Don't let your company's blog be one of those website fixtures that never gets dusted off. Learn why you outsourcing your content to a trusted partner may bring you the success you were looking for. 
Here is the transcript and video: https://defythestatusquo.com/2019/08/15/outsource-content-for-better-business-performance/

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