Rei Inamoto dives into how brand purpose lost its plot and why it’s up to CEOs, not CMOs, to fix it.The Intersection is Rei’s free newsletter, exploring what the future holds at the intersection of creativity and technology. Subscribe to The Intersection to receive his latest editions directly in your inbox.Episode References:Purpose v. Growth | ArticleRei Inamoto | LinkedInRei Inamoto | InstagramI&CO | Corporate SiteSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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