As a seller, it’s your job to anticipate – and answer – any objections your customer may have to buying your product. 
Another way of putting this – don’t leave any of your customer’s questions unanswered!
This sounds obvious, but I’m always amazed at how many online sellers don’t do this properly.
Think: inadequite descriptions lacking crucial detail.
Think: product photos that don’t show all aspects and details of a product.
Think: policies that don’t clearly lay out returns policies and ‘lost mail’ policies.
In today’s episode, I discuss why this matters, how it’s costing you sales, and how to fix it.
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Highlights from this episode: 






Your job as a salesperson is to anticipate – and answer – any possible objections someone might have to purchasing your product.

Make sure your descriptions convey all the possible features of your product (size, shape, use, etc)
Don’t forget the benefits of your product, too.
You should have a fully filled-in policies. Answer any potential shipping questions. State production and shipping times.
Show all aspects of your product in photos (front/back, inside/outside, in use, top/bottom) etc.
Use your photos to convey vital information – even using text on images, showing your workspace/studio/you at work (to prove the handmade aspect)

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