Episode Synopsis "Tess Needham on Developing Content for Multiple Personas, Collaborating with a Distributed Workforce, and Leveraging Creativity"

Tess Needham, Content Marketing Manager at WordPress VIP, drops by to share how she got into the content marketing profession, developing content for multiple personas, how her team at Automattic (the company behind WordPress VIP) handles collaboration being a 100% distributed workforce, and more. 

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