Listen "023: Are You Answering Your Audience (Book Talk)"
Episode Synopsis
Content marketing can save the day in your business. Really. What excuses are YOU telling yourself about why you're not creating content for your business? It's time to stop. You can't afford to NOT be creating content for your business. This week's episode is all about my favorite book ever on content marketing, They Ask, You Answer by Marcus Sheridan. It's such a powerful book that every business owner and content marketer needs to read. Because if you're not answering your audience's questions, are you really offering them what they need and want to make an informed buying decision? (The answer is no.) Tune in for some of the big takeaways and be sure to pick up your copy of the book today! (We're actually reading it in my membership book club in Q1 2020.) Mentioned on this Episode They Ask, You Answer by Marcus Sheridan Episode 21 - How to Improve Your Reputation Right Now ActiveCampaign MemberVault 4 Steps to Content Strategy Clarity - Free Video Series
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