#68 - From Hobby to Business: Reporposing With Heather Jeffrey

25/04/2019 55 min
#68 - From Hobby to Business: Reporposing With Heather Jeffrey

Listen "#68 - From Hobby to Business: Reporposing With Heather Jeffrey"

Episode Synopsis

Heather graduated from the Industrial Design program at Carleton University in 2014. Failing to land a design job she decided to pursue one of her creative passions which was bringing new life to discarded materials. With her University degree and hands on experience growing up with a father in construction in her hometown of Coldwater, she took a part time job in Ottawa and in her off time focused on building her business. She started by working in a small cellar in her apartment she often refers to as the "dungeon" and has since upgraded to a much larger shop where she does everything from sandwich boards, a giant connect 4, 7' Tall Easter Eggs to complete redesigns for retail clients. Heather's passion for her work and the environment is on full display, in her interview with Casey. To learn more make sure to check out the links below and listen to the podcast in full. Episode Timeline 2:28 Heather Introduction growing up 7:45 Industrial Design at Carleton University - Bachelor of Industrial Design 10:30 Learning from her father 17:30 Work life balance 21:00 the design consultation process 26:00 the "Dungeon" first workshop 31:00 Reusing displays from the Museum of Nature   38:00 transparency in the consultation process 45:30 advice for business and home owners 50:15 the future of Re4m Episode Links Heather's Instagram Re4m Habitat Restore Feline Cafe NuGrocery Bridgehead on Preston Sponsor Offer Gingko Promo for Podcast Listeners Podcast Challenge: "Businesses if you find that you are consistently tossing a specific material, try and see if there is a way to reduce that, maybe it's wooden pallets, PVC pipe, for example the Bridgehead on Preston gives away their Hemp Coffee Bags to customers, we know it's time consuming but reach out to Re4m and maybe we can help." --Heather Jeffrey    

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