In this episode of The Childcare Bridge, host Michael explores a rising issue that's quietly threatening the success of childcare centers across the country—resistance to investing in marketing. As fall enrollment season approaches, many center owners are still holding on to outdated mindsets that no longer work in today's competitive landscape. From the rise of private equity and franchise-backed centers to the realities of lifetime enrollment value, Michael unpacks the truth behind why marketing is no longer optional—it's essential.

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