ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Tath Ashcraft on being the architect of something bigger than yourself - EP:120"
Episode Synopsis
Chris and Laci are out of the studio again and this time they find Tath Ashcraft former Marine, trade show exhibit industry veteran, 12+ years in the business and co-owner of Plus Studios. Listen to find out what a trade show exhibit studio is and how is Tath making a difference in this industry?
BULLETED LIST WITH HIGHLIGHTED CONTENT
Who is Tath Ashcraft and where does that name come from?
Laci talks about doing things differently and how Tath’s approach does just that.
What is Plus Studios?
Tath talks about what he sees as the biggest crime since the information revolution.
Being on the edge of your industry Tath talks about why that’s important.
Doing business with/for your competitors. Is that a good idea?
Tath talks about why clients don’t want the large corp response.
Chris and Tath talk about the benefits of keeping things on a smaller scale.
Tath explains about why involved ownership is key and what that means.
Chris talks about keeping the “smalltown butcher” feel.
Tath explains how a service oriented attitude is missing from the corp world.
Tath talks about why respect for clients and their money is important to him.
Laci and Chris talk about how important it is to keep the energy in your office positive.
Tath talks about staying a likable business.
Chris talks about the importance of surrounding yourself with likeminded people.
What has Tath talking about carnies.
Tath admits he’s a cheater. What does that mean?
Laci tells the history between herself and Tath.
How has Tath taken Plus Studios to success with no marketing?
Tath gives some examples of staying safe while starting your business.
Chris and Tath talk loyalty.
Tath breakdowns being a leader, being the architect of something bigger than yourself.
Waht was superfilous moment for Tath.
Laci asks Tath what he thinks you should look out for when starting a business.
Tath and Chris agree that Passion is not enough. Some expertise is essential.
Laci talks books with Tath
What is 80/20 thinking?
How to get free books on audible.
Laci’s Q&A
What is Tath’s one amazing phrase to wrap up this interview?
SPECIAL MENTIONS | LINKS | SHOUTOUTS
www.cerroneshow.com/onthego
How to Win Friends and Influence People - Dale Carnegie
Little Red Book of Selling - Jeffrey Gitomer
Timothy Ferriss - The 4 hour work week
Richard Koch Living the 80/20 Way
www.thankyouchris.com
CLICK TO TWEET (CTA)
Huge thanks @lacivegas & @bluegeno for introducing Tath Ashecraft and all of his incredible wisdom. #business #passion #expertise
GUEST CONTACT INFORMATION
www.Plus-studios.com
BULLETED LIST WITH HIGHLIGHTED CONTENT
Who is Tath Ashcraft and where does that name come from?
Laci talks about doing things differently and how Tath’s approach does just that.
What is Plus Studios?
Tath talks about what he sees as the biggest crime since the information revolution.
Being on the edge of your industry Tath talks about why that’s important.
Doing business with/for your competitors. Is that a good idea?
Tath talks about why clients don’t want the large corp response.
Chris and Tath talk about the benefits of keeping things on a smaller scale.
Tath explains about why involved ownership is key and what that means.
Chris talks about keeping the “smalltown butcher” feel.
Tath explains how a service oriented attitude is missing from the corp world.
Tath talks about why respect for clients and their money is important to him.
Laci and Chris talk about how important it is to keep the energy in your office positive.
Tath talks about staying a likable business.
Chris talks about the importance of surrounding yourself with likeminded people.
What has Tath talking about carnies.
Tath admits he’s a cheater. What does that mean?
Laci tells the history between herself and Tath.
How has Tath taken Plus Studios to success with no marketing?
Tath gives some examples of staying safe while starting your business.
Chris and Tath talk loyalty.
Tath breakdowns being a leader, being the architect of something bigger than yourself.
Waht was superfilous moment for Tath.
Laci asks Tath what he thinks you should look out for when starting a business.
Tath and Chris agree that Passion is not enough. Some expertise is essential.
Laci talks books with Tath
What is 80/20 thinking?
How to get free books on audible.
Laci’s Q&A
What is Tath’s one amazing phrase to wrap up this interview?
SPECIAL MENTIONS | LINKS | SHOUTOUTS
www.cerroneshow.com/onthego
How to Win Friends and Influence People - Dale Carnegie
Little Red Book of Selling - Jeffrey Gitomer
Timothy Ferriss - The 4 hour work week
Richard Koch Living the 80/20 Way
www.thankyouchris.com
CLICK TO TWEET (CTA)
Huge thanks @lacivegas & @bluegeno for introducing Tath Ashecraft and all of his incredible wisdom. #business #passion #expertise
GUEST CONTACT INFORMATION
www.Plus-studios.com
In God we trust