This week, Lindsay talks with Sam Balter, of ZoomInfo about podcasting! ZoomInfo is a global leader in go-to-market intelligence solutions, and Sam is their Director of Editorial Content. In this episode you’ll get to hear him talk about the ins and outs of his podcast, Talk Data to Me, co-hosted with Stephanie Tonneson, and how Sam used his past experience with podcasts to create a show that focuses on solving problems for their audience. Tune in now!Key Takeaways:📈 2:54 - 3:53 How "Talk Data to Me" Began🧰 5:36 - 6:44 Tools ZoomInfo Builds on Top of Data🕵🏼 8:58 - 10:28 Finding Who to Interview🎤 19:09 - 19:51 Production Quality Rising🎧 19:52 - 21:00 What Sam Has Learned on the Consumer Side💡 23:51 - 24:58 Where to Start with Creating a Podcast📅 26:47 - 27:30 What's Your Content Strategy?🧩 31:22 - 32:36 The Three Phases Sam Set for His Team

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