Listen "How Podcasting Ties into the Bigger Picture with Rowan Tonkin and Peter Mahoney of Planful"
Episode Synopsis
In order to maximize the potential of your brand’s podcast, it’s important for your show and business plan to coexist. Growing a strong community relies heavily on this.Rowan Tonkin is the Chief Marketing Officer of Planful and Peter Mahoney is the General Manager of Marketing Performance Management at Planful, formerly the founder and CEO of Plannuh. The two host their own respective podcasts and have built their shows with a broader scope in mind.Listen in as Rowan and Peter discuss:💭 8:37 - 10:21 Looking at the bigger picture🧑💻 11:04 - 13:21 The importance of consistency🎉 18:30 - 25:20 The merging of brands and acquiring new strategiesResources:https://planful.com/https://www.plannuh.com/The Next CMO: https://www.plannuh.com/the-next-cmo-podcast/Being Planful: https://being.planful.com/public/102/Being-Planful-663b4931Connect with Peter: https://www.linkedin.com/in/pemahoneyConnect with Rowan: https://www.linkedin.com/in/rowantonkin/
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