We’ve all had the experience of walking into a store or buying a service online, and knowing almost immediately that it would be the first and only time. We’ve also had the experience of revisiting a shop or a website again and again (sometimes when we aren’t even looking to buy anything!). What sets these experiences apart? It’s the way that each particular business makes you feel.Brand experience goes FAR beyond just the delivery of a product or service. It includes your marketing, your communication, your positioning, your customer service, your aesthetic — even your physical store layout, if you’re a brick-and-mortar business. And when it comes to brand experience, small details can make a big impact!What does your business look like through the eyes of your customers? What is it like to engage with your brand — and how do you keep people coming back for more?In this episode of The Business of Thinking Big, I explore a case study of a business that offers a brand experience so fantastic that it actually had me revisiting their shop multiple times a week and spending money each time. Listen now to discover actionable tips that will help any type of business create an irresistible brand experience! In‌ ‌this‌ ‌episode,‌ ‌you’ll learn:‌ ‌How to create a welcoming and appealing environment in your business How to avoid stifling visitors to your website or store and let them explore your offers comfortably How to effectively communicate what you offer in a way that people can instantly understand Timestamps:‌ ‌00:34  Intro02:04  Provence outings & Florame story04:50  Brand experience05:36  Welcoming environment07:57  Transparency09:44  “Packaging” & layout11:34  Customer care15:01  Growing with the customer18:57  Try before you buy21:52  Elevating my businessLinks mentioned:‌ ‌Floramehttps://fr.florame.com/en —Learn with me: Mamapreneur Success Path - Free Audio Training‌Connect with me:  Facebook: https://www.facebook.com/liannekimcoach  Instagram: @liannekimcoachJoin the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com Instagram: @mamasandcoPodcasting support:https://theultimatecreative.com https://copymagic.agency — ‌Connect with me: Facebook: https://www.facebook.com/liannekimcoach Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

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