Why Representation in Children’s Books Matters; Burger King Shares the Throne

09/11/2020 1h 3min Temporada 3 Episodio 2
Why Representation in Children’s Books Matters; Burger King Shares the Throne

Listen "Why Representation in Children’s Books Matters; Burger King Shares the Throne"

Episode Synopsis

Allyson Neal isn’t just a digital communications expert -- she’s the author of nine books that are having a lasting impact on children. With 70 percent of all children’s books featuring white children or animals, Neal is changing the status quo by publishing family-oriented books that embrace diversity. She joins The Business Communicators to discuss her career, and why she’s using her platform to create a world that is better for all children.The episode closes by breaking down the big winner of the 2020 election -- and one you might not expect -- and a viral marketing campaign created by Burger King that is bringing the fast food industry together amidst the COVID-19 pandemic.Connect with The Business Communicators on Twitter, Instagram, YouTube and LinkedIn, and find out more about our chapter at IABCHouston.com. And, if you haven’t done so already, be sure to subscribe to our podcast on iTunes and leave us a five-star review. Questions or comments? Send us an email to [email protected] or text “podcast” to (713) 360-0133.Editor’s Note: If you’re interested in purchasing Allyson’s books ahead of the holiday season, visit her author page on Amazon.IABC Houston SponsorsDiamond Partner: Pierpont CommunicationsChapter Partner: Mykrantz & Co
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