The Brief Bros.

Por: Creative Brief Workshops LLC
The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 28 years of experience.
172 episodios disponibles

Latest episodes of the podcast The Brief Bros.

Mostrando página 5 de 9

160: An industry training expert shares his insights. 27/03/2024
159: Should a brief ask "What is the strategy"? 20/03/2024
158: Let's get real about AI. 13/03/2024
157: A manifesto for Avis, or is it? 06/03/2024
156: Recent grads prove young people embrace our industry. 28/02/2024
155: Strategy trainer Julian Cole offers surprises on writing briefs. 21/02/2024
154: An insider's look at AI. 14/02/2024
153: Conflict helps us overcome creative hurdles. 07/02/2024
152: Marketing brief vs creative brief 31/01/2024
151: Ben Levy shows us how to present creative like a pro, Part 2 24/01/2024
150: Ben Levy shows us how to present creative like a pro. 17/01/2024
149: Write better creative briefs with Howard’s workshops. 10/01/2024
148: The best of The Brief Bros. in 2023. 03/01/2024
147: Tim Brunelle builds a creative brief coach with ChatGPT 27/12/2023
146: Reviewing a creative brief for Tango carbonated soft drink. 20/12/2023
145: Reviewing a creative brief for the BBC’s coverage of the 2004 Summer Olympics in Athens 13/12/2023
144: A conversation with Gabi Kinney, senior strategist at Broadhead in Minneapolis 06/12/2023
143: A collaboration between Tom Fishburne, IPA and BetterBriefs.com 29/11/2023
142: Reviewing a creative brief for Iceland Frozen Markets by hhcl/red cell, London 22/11/2023
141: A conversation with Tyrese Leverty, brand planner at Carmichael Lynch. 15/11/2023
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