Beauty, it turns out, is in the brain of the beholder. Research looking to pin down the correlates and functions associated with "experiencing beauty" so far leave scientists wondering where and how the the whole beauty thing happens. Yet the chase to "be" beautiful is a major cultural phenomenon, not to mention a $650B + global industry. Today's guest, Grace Gold, is an expert in that industry and the players and products that shape it. Which makes it even more refreshing when she explores beauty as something far beyond the reach of even the best products – an expression of radiance and energy innate in each of us. Learn more about Grace – and the neuroscience of beauty – at thebrainandbeyond.com/22Thanks for listening and come back soon.  Ellenwww.ellenleanse.com

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