Today, we are talking about a strategy that can help you reach more customers, increase revenue, and create a sustainable business without devaluing your work. Whether you are an artist, maker, or creative entrepreneur, having different pricing tiers allows you to appeal to a wide range of buyers while still protecting the value of your premium offerings.If you have ever struggled with pricing your work or felt like you were missing out on potential customers, this episode is for you.I will break down how to offer products or services at different price levels without devaluing your brand. Whether you are an artist, maker, or service provider, having multiple pricing tiers allows you to reach more people, increase revenue, and create a sustainable business.SummaryIn this episode, we discuss how to structure your work into different price tier ”low, mid, and high, so you can attract a wider audience while maintaining the value of your premium offerings.We will cover:Why having different price points is essential for growthHow to create a pricing structure that works for youCommon mistakes to avoid when pricing your workReal-world examples of successful multi-tiered pricing strategiesBy the end of this episode, you will have a clear plan to introduce or refine different price points in your business.Key MomentsWhy multiple price points matter for creative businesses.The Three-Tiered Approach- Breaking down low, mid, and high price points with examples.ABOUT THE PODCASTCreated by artists for artists, illustrators, creatives, and aspiring designers and art lovers.It is a weekly podcast by Ping He. As a creative entrepreneur, Ping shares her insight and tips in addition to interviewing seasoned professionals who provide practical tactics and clarity to help listeners walk away with actionable items for improving their personal and professional life.Botany Works Artist InstagramABOUT THE HOSTPing HeA mom, a botanical artist, a teacher, and mentor for creatives.www.pinghe.art Hosted on Acast. See acast.com/privacy for more information.

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