Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less.   This episode, host Jon Hubbard, Consultant/Shareholder at Boomer Consulting has a conversation with Kristen Lollar, Chief Marketing Officer at Whitley Penn. They discuss her early career, building a marketing department, changes through the years, building a team, marketing intern programs, getting fresh ideas, strategic marketing at all levels, smart growth, and the future of marketing in the accounting profession.   Jon on Social Media:  Twitter: @Jon_Hubbard LinkedIn: @jonhubbard Email: [email protected]  Kristen on Social Media:  LinkedIn: @kristenlollar Whitley Penn on Social Media:  Facebook: @WhitleyPennTwitter: @whitleypenn LinkedIn: @whitley-penn Instagram: @whitleypenn_official Look out for new episodes every Tuesday, involving The Boomer Advantage 5 Pillars of a Successful Firm: leadership, process, technology, talent, and growth. For more information about Boomer Consulting, visit boomer.com 

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