The AI Marketing Action Plan Workbook & Toolkit is a comprehensive guide for creating a personalized and actionable AI Marketing Plan. It serves as your roadmap to AI marketing success. The workbook aims to help you identify key challenges, strategically select AI tools using the STRIVE Framework, design a manageable pilot project, and ensure that your implementation is both effective and ethical. The core philosophy guiding the process is to "Start small, measure, learn, and iterate"... The workbook is the final assignment for "The AI Marketing Advantage Course"

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