ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Are You Replaceable?"
Episode Synopsis
Can you communicate effectively what is is you do in a way that establishes you and your business as an irreplaceable value to those who could buy from you?
If you haven’t already, begin to make a list of all the things your clients would lose if they didn’t have you as a business partner. Here is the kicker, you can’t list anything that someone else is doing or can do. What do you do that is unique and irreplaceable in the market?
If you haven’t already, begin to make a list of all the things your clients would lose if they didn’t have you as a business partner. Here is the kicker, you can’t list anything that someone else is doing or can do. What do you do that is unique and irreplaceable in the market?
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